Wildlife Friendly Enterprise Network
Wildlife Friendly Enterprise Network

Wildlife Friendly Enterprise Network Welcomes FIRST Founding Corporate Network Member, GREATERGOOD

Wildlife Friendly Enterprise Network Welcomes FIRST Founding Corporate Network Member, GREATERGOOD


Wildlife Friendly Enterprise Network Member


Wildlife Friendly Enterprise Network Welcomes FIRST Founding Corporate Network Member, GREATERGOOD

GreaterGood to Showcase and Support Wildlife Friendly® Products That Help People and the Planet

BOSTON – Jan. 28, 2014 – Wildlife Friendly Enterprise Network (WFEN), a global community dedicated to supporting products that conserve threatened wildlife and contribute to rural economic vitality, is pleased to announce that GreaterGood®, a family of online activism sites and its non-profit partner GreaterGood.org are its first Founding Corporate members. As a founding member, GreaterGood will work with WFEN and its global network of experts to promote wildlife conservation through facilitation and certification of responsible production practices, enterprise development, education, branding and retail.

“We are thrilled to welcome GreaterGood as our first-ever Founding Corporate Member,” said Julie Stein Executive Director of WFEN. “Its family of charitable giving sites and the ‘Gifts That Give More’ program are the perfect venue for reaching consumers who want their purchases to create social and environmental change.”

By working together to showcase the work of the growing number of Wildlife Friendly® enterprises to buyers and the consumer public, GreaterGood will support efforts to grow the market for products developed with sound practices, enabling enterprises to succeed for the benefit of both people and ecosystems.

“As a Founding Corporate Member, GreaterGood is ready to help the Wildlife Friendly Enterprise Network expand its reach and impact with our resources and community of ethically-minded consumers,” says Tim Kunin, CEO of GreaterGood. “We strongly support its mission of helping people and wildlife not only coexist, but thrive, and welcome the opportunity to further its cause.”

GreaterGood will consult on product development, help source sustainable goods, activate and maintain best practices for biodiversity and business, and build Wildlife Friendly® value chains. GreaterGood will also feature Certified Wildlife Friendly® and Predator Friendly® products on two of its charitable giving sites, The Animal Rescue Site and The Rainforest Site.

Certified products are also available through a number of other supported retailers and charitable causes including the Snow Leopard Trust, a trust that is committed to protecting endangered snow leopards around the world.

For a complete list of Certified Wildlife Friendly® and Predator Friendly® retailers, and to learn more about WREN’s global initiatives please visit: http://wildlifefriendly.org/.


Julie Stein: Julie@wildlifefriendly.org


About Wildlife Friendly Enterprise Network

Certified Wildlife Friendly® and Predator Friendly® represent grassroots farmers, ranchers, artisans and conservation heroes from around the world including two World Bank Development Marketplace Award winners, a U.N. Equator Prize winner, leadership in the world’s marketplace for REDD Carbon Offsets, a Time Hero for the Planet, and a National Geographic Big Cats Initiative grantee. Certified Wildlife Friendly® products contribute to the conservation of nearly 30 million acres of diverse wetlands, forests, and grasslands; protect keystone endangered species in Asia, Africa, and Latin and North America, including the Snow Leopard, Elephant, Cheetah, Spectacled Bear, and Wolf; and benefit over 200,000 people through increased food security, income and employment.  For more information visit: www.wildlifefriendly.org

About GreaterGood

GreaterGood® supports causes consumers care about most. Consumers can learn about various causes, donate outright or via the purchase of products available on the respective sites, at no extra cost. GreaterGood’s websites include: The Hunger Site, The Animal Rescue Site, The Breast Cancer Site, The Literacy Site, The Rainforest Site, The Veterans Site, The Diabetes Site and The Autism Site.

GreaterGood is owned and operated by CharityUSA, headquartered in Seattle, WA.

About GreaterGood.org

GreaterGood.org is an independent 501(c)(3) charitable organization devoted to improving the health and well-being of people, pets, and the planet. Since 2006, it has given over $30 million to charity partners and programs worldwide that work toward our mission. It works mainly in the core areas of:

  • Alleviating and addressing the root causes of world hunger and food insecurity, and promoting peaceful co-existence
  • Early detection and treatment of breast cancer and other widespread health concerns, particularly in women
  • Preventing and treating childhood illness, disease and other children’s health and well-being concerns
  • Promoting children’s literacy and education
  • Protecting and restoring the environment
  • Providing care and feeding of rescued animals in shelters and sanctuaries and addressing the root causes of their conditions